Small Businesses & Startups

Build Your Online Presence

○            Get Your Local Business on Google Search and Maps

○            Establish a Professional Domain, Website, & Email for Your Business

○            Make Your Small Business More Accessible

○            Make Your Website Work for You

 

Sell Online

○            Go Global with Google’s Market Finder

○            Increase Your Sales with Google Tools

○            Sell Online with E-Commerce Tools

 

Reach More Customers

○            Design Thinking for Entrepreneurs

○            Launch Your Business with Customer-Focused Marketing

○            Learn the Basics of Google Ads

○            Make Better Business Decisions with Analytics

○            Reach Customers Online with Google

○            Use YouTube To Grow Your Business

 

Work Remotely

○            Coach Your Team to Success

○            Collaborate, Meet, and Work Remotely

○            Communicate with Calendar and Gmail

○            Connect with Customers and Manage Your Business Remotely

 

Online security

○            NEW! Cybersecurity and Your Small Business

 Veterans and Military Families

○      Get Your Local Business on Google Search and Maps (Veteran Specific)

○      Power Your Job Search with Google Tools (Veteran Specific)

Job Seekers/Students

○     NEW! Ace Your Job Interview

○     Build Your Professional Brand

○     Collaborate, Meet, and Work Remotely

○     Communicate with Calendar and Gmail

○     Digital Skills for Everyday Tasks

○     Improve Your Resume with Practical Strategies

○     Learn the Basics of Google Calendar

○     Learn the Basics of Google Docs

○     Learn the Basics of Google Drive

○     Learn the Basics of Google Meet

○     Manage Your Online Presence

○     Navigate a Career Change with Confidence

○     Negotiate Like a Pro

○     Power Your Job Search with Google Tools

○     Protect Yourself from Online Scams

 Justice-Impacted Communities

 Getting Started with the Basics

○       Communicate with Calendar and Gmail

○       Learn the Basics of Google Drive

○       Learn the Basics of Google Calendar

○       Learn the Basics of Google Docs

○       Learn the Basics of Google Meet

 

Job Search/Readiness

○       NEW! Ace Your Job Interview

○       Build Your Professional Brand

○       Digital Skills for Everyday Tasks

○       Improve Your Resume with Practical Strategies

○       Navigate a Career Change with Confidence

○       Power Your Job Search with Google Tools

 

Online Safety & Being Online

○       Manage Your Online Presence

○       Protect Yourself from Online Scams

 

 

Workshops in Spanish

Small Businesses & Startups

Build Your Online Presence

●     Dale utilidad a tu sitio web | Make Your Website Work for You

●     Ponga su negocio en la búsqueda de Google y Maps | Get Your Local Business on Google Search and Maps

 

Reach More Customers

●     Alcance a sus clientes en línea con Google | Reach Customers Online with Google

●     Lanza tu empresa con un marketing orientado al cliente | Launch Your Business with Customer-Focused Marketing

●     Toma mejores decisiones de negocio con Google Analytics | Make Better Business Decisions with Analytics

●     Use YouTube para hacer crecer su negocio | Use YouTube To Grow Your Business

Job Seekers/Students

●     Crea tu marca profesional | Build Your Professional Brand

●     Habilidades digitales para tareas cotidianas | Digital Skills for Everyday Tasks

●     Mejora tu currículum de empleo con estrategias prácticas | Improve Your Resume With Practical Strategies

●     Potencia tu búsqueda laboral con las herramientas de Google | Power Your Job Search With Google Tools

Justice-Impacted Communities

Job Search/Readiness

●     Crea tu marca profesional | Build Your Professional Brand

●     Habilidades digitales para tareas cotidianas | Digital Skills for Everyday Tasks

●     Mejora tu currículum de empleo con estrategias prácticas | Improve Your Resume With Practical Strategies

 

Get Your Local Business on Google Search and Maps (60 minutes)

Suggested audience: Small businesses

45m: Presentation time

15m: Attendee work time

(Help them set up a Google Business Profile and start the verification process)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Supporting our Veterans & Military Families: This veteran-specific presentation  and the “Watch Us Present” video showcase additional features for veteran-led businesses.

Description:

Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter
which device they use. In this workshop, you will learn how to create and manage a Google Business Profile from start to finish.

In this session we’ll show you how to:

  • Create or claim your Google Business Profile
  • Manage your business info across Google Search and Maps
  • Use your Business Profile to connect with potential customers

____________________________________________________________________________________________________

Make Your Website Work for You (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

In this presentation, learners will discover how to create a search-friendly website that drives user
action and supports their goals. Whether launching a new website or sprucing up an old one, this
workshop will help.

Make Your Small Business More Accessible (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

When businesses build digital communications that allow people with disabilities to perceive, understand, navigate, and interact with products and services, it expands their market. Implementing accessibility best practices can help businesses grow, and improve the experience for all users.

In this session we’ll show you how to:

  • What does accessibility mean, online?
  • How to design for accessibility: web pages, email, and tips for physical spaces
  • Tips for being more inclusive

Establish a Professional Domain, Website, & Email for Your Business (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video
 will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

If you’re curious about bringing your existing business online, or you’re just starting a business and want to know where to begin, it all starts with a domain: your online address and home on the web.

In this session we’ll cover:

  • The benefits of owning a domain
  • Helpful web terms to know
  • How to get the most out of your domain

Go Global with Google’s Market Finder (60 minutes)

Suggested audience: Small Businesses & Startups

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

 

Description:

With the right tools and international marketing strategy, businesses are expanding globally to meet new demands. This workshop introduces Google’s Market Finder, a free tool that can help you identify new international business opportunities and plan for success.

In this workshop, we’ll:

  • Discuss the benefits of exporting
  • Introduce Google Market Finder
  • Show you how to use the tool to explore other markets

Sell Online with E-Commerce Tools (60 minutes)

Suggested audience: Small Businesses & Startups

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

Description:

Learn how to sell your products online. We’ll walk through listing your products for free with Google Business Profile and Merchant Center. And we’ll show you one way to sell on your website, using an E-Commerce store built with Shopify. Plus, learn about more helpful tools to stand out online, such as Local Opportunity Finder and Grow My Store.

In this workshop, we’ll:

  • Discuss the Products tab in a Google Business Profile
  • Introduce Google Merchant Center and the basics of creating a free  account and a product feed
  • Show you how to set up an E-Commerce website using Shopify

Increase Your Sales with Google Tools (60 minutes)

Suggested audience: Small Businesses & Startups

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Learn how to promote your products online using Google tools. We’ll show how local brick-and-mortar businesses can list products on a Google Business Profile.  We’ll also cover Google Merchant Center, a no-cost tool that allows both e-commerce and brick-and-mortar businesses to cr
eate free Product Listings on Google.

In this session we’ll show you how to:

  • Highlight products on your Google Business Profile
  • Use Pointy to promote in-store inventory with your point of sale system
  • Use Google Merchant Center to showcase in-store and online product inventory

Reach Customers Online with Google (60 minutes)

Suggested audience: Small businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Learn how your business can be found online with Google. This workshop explains how Google Search works and how you can improve a website’s visibility with Search Engine Optimization (SEO). The session also introduces products like Google Business Profile, Google Trends, Search Console, Google Ads, and more.

In this workshop we’ll discuss best practices for:

  • Improving your website’s visibility in Google’s organic search results, on all devices
  • Creating a free Google Business Profile
  • Advertising your business on Google

Make Better Business Decisions with Analytics (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Learn best practices and analyze trends about how customers engage with your business online, then
turn these insights into well-informed, actionable decisions.

In this session we’ll cover:

  • An introduction to Google Analytics
  • Creating and understanding reports
  • Making goals
  • Using Analytics with other Google tools

Design Thinking for Entrepreneurs (60 minutes)

Suggested audience: Small Businesses & Startups

35m: Presentation time

25m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Discover how to create a collaborative environment where everyone is responsible for design. You will go through design challenges and sprints that can be incorporated into any workplace or startup, to unlock creativity and innovative thinking.

In this session we’ll introduce:

  • The principles of the design thinking process
  • Applying the design thinking process to solve problems
  • The basics of prototyping your ideas

Use YouTube To Grow Your Business (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Learn how to use YouTube and the power of video to promote your business or brand.

In this workshop we’ll cover:

  • How to create a YouTube channel
  • Adding videos and organize your channel
  • How to promote your business with video ads

Learn the Basics of Google Ads (60 minutes)

Suggested audience: Small businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

In this workshop you will learn how to reach more customers and grow your business with Google Ads.

In this session we’ll talk about:

  • How to create an account and set up an ad campaign
  • How to write great ads, refine keywords, and include ad extensions
  • How to measure success

Launch Your Business with Customer-Focused Marketing                    (60 minutes)

Suggested audience: Small businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them
 into loyal customers.

In this workshop, you will learn how to:

  • Create a compelling brand
  • Define your audience
  • Convert customers
  • Build loyalty and advocacy

Connect with Customers and Manage
Your Business Remotely (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Discover Google tools that can help business owners work and manage their business during this time of uncertainty. Plus, get insights on more online and timely resources for small businesses.

In this workshop we’ll discuss how to:

  • Update critical business information online
  • Keep customers informed
  • Conduct virtual meetings
  • Access important files from anywhere

Cybersecurity and Your Small Business (60 minutes)

Suggested audience: Small Businesses

45m: Presentation time

15m: Attendee work time

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

 

 

Description:

 

Cybersecurity is an important issue for businesses of all sizes. In this workshop, we’ll introduce the basics of online security and how it applies to your business and customers. You’ll learn ways you can identify common digital threats and steps you can take to protect your business. You’ll walk away with practical tips and tools to increase your business’ cybersecurity, as well as learn about the Google Cybersecurity Career Certificate to help your employees build skills in this space.

In this session we’ll talk about:

 

  • Why cybersecurity matters for businesses of all sizes
  • How to protect your business and your customers online
  • What steps you can take after a potential security breach

Collaborate, Meet, and Work Remotely (60 minutes)

Suggested audience: Job Seeker / General Learner

45m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Learn about Google tools that can help you work and stay productive no matter where you are. Plus, get
tips on more free online resources to help you gain new digital skills.

In this session we’ll show you how to:

  • Schedule and host effective virtual meetings
  • Collaborate on documents with others in real time
  • Access your files from anywhere

Communicate with Calendar and Gmail (60 minutes)

Suggested audience: Job Seekers, students, and educators

40m: Presentation time

20m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

 

Description:

Use Google Calendar and Gmail to share important dates, reminders and events with others. Sharing
schedules help you become a better communicator. Effective communication defines expectations,
 improves teamwork, and builds trust.

In this session we’ll show you how to:

  • Create new calendars, send, and accept event invites on Google Calendars
  • How to create a professional email signature in Gmail

Coach Your Team to Success (60 minutes)

Suggested audience: Small businesses

45m: Presentation time

15m: Attendee work time

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Understand the attributes and behaviors that make the best managers. Learn, practice, and build your skills as a coach for your team. Provide meaningful and developmental feedback to your team to maximize their performance and development.

In this workshop we’ll cover:

  • The skills of great managers
  • How to coach your team
  • Tips for providing positive feedback

Power Your Job Search with Google Tools (60 minutes)

Suggested audience: Job Seekers

40m: Presentation time

20m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Discover new job opportunities using Google Search, and learn how to organize and enhance your job
search experience using Google Workspace tools.

In this session we’ll discuss best practices for:

  • Discovering career opportunities using Job Search on Google
  • Using Google Sheets to track the progress of job applications
  • Creating a resume using Google Docs

____________________________________________________________________________________________________

Supporting our Veterans & Military Families: This veteran-specific presentation  and the “Watch Us Present” video showcase additional features for veteran-led businesses.

Digital Skills for Everyday Tasks (60 minutes)

Suggested audience: Job Seekers

40m: Presentation time

20m: Attendee work time

(Help them with any questions and allow time for discussion)

_______________________________________
____________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Learn how to manage work and life tasks more effectively using Google tools. Whether you want to build a budget, create a meeting agenda or organize your priorities, these best practices will boost your productivity.

In this session we’ll show you how to:

  • Use templates in Google Sheets to build a personalized to-do list
  • Use templates in Google Docs to create a meeting agenda.

Improve Your Resume with Practical Strategies (60 minutes)

Suggested audience: Job seekers, students, and educators

40m: Presentation time

20m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Read a resume like a hiring manager. In this workshop, you’ll learn how to help your resume stand out and communicate your strengths.

In this session we’ll show you how to:

  • Compare different resume styles
  • Implement four strategies to improve your resume
  • Make your resume more attractive to hiring managers

Navigate a Career Change with Confidence (60 minutes)

Suggested audience: Job seekers, students, and educators

40m: Presentation time

20m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

 

Description:

Planning a career transition? This workshop can benefit someone who is early in their career and/or looking for a more structured approach while starting a career change.

In this workshop you will learn:

  • How your past work experience and skills can transfer to a new role
  • How to highlight what you have to offer a new employer
  • How to make clear, informed decisions about your next steps and move forward with a career transition plan

Learn the Basics of Google Drive (60 minutes)

Suggested audience: General Audience & Job Seekers

Difficulty level: Beginner

30m: Presentation time

30m: Attendee work time

(This workshop may be customized based on attendee needs.

See Slides 1-3 for directions on how to customize workshop content.)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Get to know how to store and share files in Google Drive. Discover how Google Drive keeps files safe and secure. Practice using your Drive, and get helpful tips about how to keep it organized. This workshop is designed for learners who are new to digital tools.

In this workshop we’ll discuss and practice how to:

  • Add files and folders to your Google Drive
  • Move files and folders
  • Search for files and folders
  • Share files and folders with other people

Learn the Basics of Google Calendar (60 minutes)

Suggested audience: General Audience & Job Seekers

Difficulty level: Beginner

30m: Presentation time

30m: Attendee work time

(This workshop may be customized based on attendee needs.

See Slides 1-3 for directions on how to customize workshop content.)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Discover how Google Calendar can keep you on time and organized. In this introductory workshop, add events and reminders to your calendar, and share them with others. This workshop is designed for learners who are new to digital tools.

In this workshop we’ll discuss and practice how to:

  • Create an event in Google Calendar
  • Use notifications and privacy settings
  • Set up a repeating event
  • Create a shared calendar with other people

Learn the Basics of Google Docs (60 minutes)

Suggested audience: General Audience & Job Seekers

Difficulty level: Beginner

30m: Presentation time

30m: Attendee work time

(This workshop may be customized based on attendee needs.

See Slides 1-3 for directions on how to customize workshop content.)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

Description:

Google Docs makes it easy to collaborate with others. Create your first Google Doc, share it with others, and learn to use editing and suggestion mode, and leave comments. This workshop is designed for learners who are new to digital tools.

In this workshop we’ll discuss and practice how to:

  • Create a Google Doc
  • Share a document with others
  • Work on a document at the same time as others
  • Leave feedback and make suggestions in a document

Learn the Basics of Google Meet (60 minutes)

Suggested audience: General Audience & Job Seekers

Difficulty level: Beginner

30m: Presentation time

30m: Attendee work time

(This workshop may be customized based on attendee needs.

See Slides 1-3 for directions on how to customize workshop content.)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     
This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Stay connected, even from a distance. Use Google Meet to have online meetings with coworkers, friends, or family. You’ll get tips on how to look and sound your best over Google Meet, plus learn how to chat and share your screen. This workshop is designed for learners who are new to digital tools.

In this workshop we’ll discuss and practice how to:

  • Start and join a digital meeting with Google Meet
  • Look and sound your best in an online meeting
  • Use the chat feature to send written messages to others during a meeting
  • Present your screen to others in a meeting

Protect Yourself from Online Scams (45 minutes)

Suggested audience: Job Seekers & Justice-Impacted Communities

Difficulty level: Beginner

30m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Learn to identify and protect yourself and your personal information from online scammers. In this workshop you’ll learn about three real-life online scams and familiarize yourself with some of the techniques scammers commonly use to access sensitive information.

In this session we’ll show you how to:

  • Understand what online scams are
  • Identify scam warning signs
  • Learn best practices for keeping info safe
  • Open and take notes in Google Doc

Manage Your Online Presence (45 minutes)

Suggested audience: Job Seekers & Justice-Impacted Communities

Difficulty level: Beginner

30m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Learn about social media and building an online presence, and how to use both to establish or build a
career or business.

In this workshop we’ll discuss and practice how to:

  • Understand the public nature of social media
  • Explore different social media platforms
  • Understand the impact of social media behavior on job search
  • Learn social media best practices

Ace Your Job Interview (45 minutes)

Suggested audience: Job Seekers & Justice-Impacted Communities

Difficulty level: Beginner

30m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

 

Description:

Do you break into a cold sweat when you hear the words “job interview?” This workshop can help you feel more confident, prepare to communicate clearly, and present your best self to a potential employer.

In this worksh
op you’ll learn:

  • Prepare for your interview
  • Practice interviewing
  • Keep calm, cool, and collected

Build Your Professional Brand (45 minutes)

Suggested audience: Job Seekers & Justice-Impacted Communities

Difficulty level: Beginner

30m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Description:

Having a strong professional brand and a well-thought-out career story can open many opportunities for you, especially when it comes to pursuing your next job.

In this workshop you’ll learn:

  • How to position your career story in a compelling way
  • How to improve your online presence and build a solid network
  • How to answer the common interview question “tell me about yourself” to make a strong first impression

Negotiate Like a Pro (45 minutes)

Suggested audience: Job Seekers

Difficulty level: Beginner

30m: Presentation time

15m: Attendee work time

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Description:

Negotiation is a powerful tool, whether you’re asking for a raise, buying a house, or applying for a job. In this workshop, you’ll learn why negotiation is important, when it is useful, and how to negotiate effectively in any situation. Plus, you’ll choose a few situations that are relevant to your life or work and practice applying the negotiation skills you learned.

In this workshop we’ll cover:

  • Why negotiation is important
  • When negotiation is useful
  • How to negotiate effectively in any situation

 

Ponga su negocio en la búsqueda de Google y Maps
Get Your Local Business on Google Search and Maps (60 minutes)

Language: Spanish

Suggested audience: Small Business Owners

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Descripción:

Aparecer cuando los clientes realizan búsquedas en línea es más importante que nunca. Asegúrese de que los clientes puedan encontrar información precisa y actualizada sobre su empresa local en la Búsqueda de Google y Google Maps, sin importar qué dispositivo utilizan. En este taller, aprenderá a crear y administrar un perfil comercial de Google de principio a fin.

En esta sesión, le mostraremos cómo:

  • Crea o reclama tu perfil comercial en Google
  • Administre la información de su empresa en la Búsqueda de Google y Map
    s
  • Utilice Perfil empresarial de Google para conectarse con clientes potenciales

Alcance a sus clientes en línea con Google
Reach Customers Online with Google (60 minutes)

Language: Spanish

Suggested audience: Small Business Owners

45m: Presentation time

15m: Attendee work time

(Help them with any questions and let them try some of the tools)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

Descripción:

Aprende cómo encontrar tu negocio en línea con Google. Este taller explica cómo funciona el Buscador de Google y cómo puedes mejorar la visibilidad de tu página web a través de la optimización de motores de búsqueda (SEO). La sesión también presenta productos como Google Mi Negocio, Google Trends, Search Console, Google Analytics, Google Ads y más.

Use YouTube para hacer crecer su negocio
Use YouTube to Grow Your Business (60 minutes)

Language: Spanish

Suggested audience: Small Businesses

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Descripción:

Obtenga las mejores prácticas para crear un canal de YouTube y contenido atractivo que promueva sus productos y servicios y también aumente el conocimiento de su marca.

En este taller, analizaremos las mejores prácticas para:

  • Comprender diferentes formatos de video
  • Cómo configurar un canal de YouTube
  • Hacer buena creatividad y cómo orientar y medir los resultados

Toma mejores decisiones de negocio con Google Analytics
Make Better Business Decisions with Analytics (60 minutes)

Language: Spanish

Suggested audience: Small Businesses

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Descripción:

Conozca las mejores prácticas y analice las tendencias de cómo clientes interactúan con su negocio en línea, luego convierta esos conocimientos en decisiones bien informadas y viables.

Dale utilidad a tu sitio web
Make Your Website Work for You (60 minutes)

Language: Spanish

Suggested audience: Small Businesses

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

Descripción:

Hoy en día no solamente es importante tener una presencia en línea con una sitio web profesional sino también asegurarnos de que esa página sea fácil de navegar y que aparezca en el Buscador de Google.

Si es que tiene planes de lanzar un sitio web nuevo o mejorar su página existente esta teller le ayudará. Aprenda sobre cómo:

  • Crear una página web (o optimizar su página existente) con las mejores prácticas en mente.
  • Registrar su dominio y que considerar al elegir un templado
  • Mejorar la visibilidad de su página web a través de la optimización de motores de búsqueda (SEO).

La sesión también presentará productos como Google Mi Negocio, Google Trends, Search Console, Google Analytics, Google Ads y más.

Mejora tu currículum de empleo con estrategias prácticas
Improve Your Resume With Practical Strategies (60 minutes)

Language: Spanish

Suggested audience: General Audience & Job Seekers

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

 

Descripción:

Lee un currículum de empleo como si fueras un gerente de contratación. En este taller, conocerás cuatro estrategias para mejorar tu currículum de empleo y obtendrás una lista de comprobación con consejos para poder expresar tus fortalezas.

En esta sesión, te enseñaremos lo siguiente:

  • Cómo comparar distintos estilos de currículum vitae
  • Cómo implementar cuatro estrategias para mejorar tu currículum vitae
  • Cómo lograr que el currículum vitae les resulte más atractivo a los gerentes de contratación

Habilidades digitales para tareas cotidianas

Digital Skills for Everyday Tasks (60 minutes)

Language: Spanish

Suggested audience: General Audience & Job Seekers

(Help them with any questions and allow time for discussion)

_____________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

 

Descripción:

Aprende a administrar las tareas laborales y de la vida personal con más eficacia con las herramientas de Google. Ya sea que quieras elaborar un presupuesto, una lista de temas para una reunión u organizar tus prioridades, estas mejores prácticas mejorarán tu productividad.

En esta sesión, te enseñaremos lo siguiente:

  • Cómo usar plantillas de Google Sheets para construir una lista de tareas personalizada
  • Cómo usar plantillas de Google Docs para crear una lista de temas de una reunión

Potencia tu búsqueda laboral con las herramientas de Google
Power Your Job Search With Google Tools (60 minutes)

Language: Spanish

Suggested audience: General Audience & Job Seekers

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Descripción:

Descubre nuevas oportunidades laborales con Goo
gle Search y aprende cómo organizar y mejorar esa experiencia con las herramientas de Google Workspace.

En esta sesión, analizaremos las mejores prácticas para las siguientes acciones:

  • Cómo descubrir oportunidades profesionales con una búsqueda de trabajo en Google
  • Cómo usar Google Sheets para hacer un seguimiento del avance de tus postulaciones
  • Cómo crear un currículum vitae con Google Docs

Lanza tu empresa con un marketing orientado al cliente

Launch Your Business with Customer-Focused Marketing (60 minutes)

Language: Spanish

Suggested audience: Small Businesses & Startups

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

●     This “Learn To Present” video will help you prepare to host your workshop

●     This “Watch Us Present” video will allow you to see how our professionally-trained speakers tackle this topic

 

Descripción:

Como nuevo emprendedor, necesitarás más que buenos productos o servicios para que tu empresa crezca. También es importante contar con estrategias de marketing sólidas orientadas al cliente para llegar a tu público y convertirlo en clientes leales.

En este taller, aprenderás a:

  • Crear una marca atractiva
  • Definir tu audiencia
  • Convencer a los clientes
  • Construir lealtad y defensa.

Crea tu marca profesional

Build Your Professional Brand (60 minutes)

Language: Spanish

Suggested audience: Job Seekers & Justice-Impacted Communities

(Help them with any questions and allow time for discussion)

___________________________________________________________________________________

Available resources for this workshop:

●     Presentation & accompanying handout

 

Descripción:

Tener una marca profesional fuerte y una historia profesional bien planificada puede abrirte muchas oportunidades, especialmente a la hora de buscar tu próximo trabajo.

En este taller, aprenderás:

  • Cómo posicionar tu historia profesional de forma convincente.
  • Cómo mejorar tu presencia en el Internet y crear una red de contactos sólida
  • Cómo responder a la pregunta habitual en las entrevistas “háblame de ti” y así generar una buena primera impresión.

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